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Zack Lynch is author of The Neuro Revolution: How Brain Science Is Changing Our World (St. Martin's Press, July 2009).
He is the founder and executive director of the Neurotechnology Industry Organization (NIO) and co-founder of NeuroInsights. He serves on the advisory boards of the McGovern Institute for Brain Research at MIT, the Center for Neuroeconomic Studies, Science Progress, and SocialText, a social software company. Please send newsworthy items or feedback - to Zack Lynch.
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September 8, 2003

Pain, Pleasure and Postrel

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Posted by Zack Lynch

Neurophilosophy: The heavy ethical concerns that neurotechnology presents means that deep neurophilosophical discussions remain neglected. (Neurophilosophy or Philoneuroscience - Science book reviews - sub req'd) 


Neurotechnology:  I'm looking forward to seeing the trees as James Cavuto's guest at tomorrow's Neurotech Leader Forum here in S.F.  My goal is to share Susan Greenfield's broad definition of neurotechnology that recognizes neuroceutical innovation.


Style: Elle gets it, when will Seed?  If The Substance of Style is anything like Virginia Postrel has ever chosen to accent, then she has probably discovered the pain pleasure principle underlying economic change.  I look forward to reflecting on her thoughts at the Shore Club in a few weeks with Casey.

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