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October 30, 2003
The Coming of the Post-Industrial Neurosociety
Few social thinkers have richly described the future as well as Daniel Bell who in 1973 wrote The Coming of the Post-Industrial Society: A Venture into Social Forecasting. As todays Henry Ford professor of Sociology at Harvard University, Bells work is not only inspiring, but also shows that thoughtful qualitative analysis can prove very illuminating when trying to peer into the unknown future.
Unlike Bell, who resisted the urge to define this new era, hence the name Post-Industrial rather than Information Age or Knowledge Era, I found it very necessary to coin the term "neurosociety" which could act as reference point to help orient discussions about our common future.
Some aspects of a neurosociety include:
1. Pervasive use of neuroceuticals
2. Neurocompetitive advantage as best practice
3. New sectors like: neuroceuticals, neuroeducation and biotainment
| Category: Neurosociety
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