About this author
Zack Lynch is author of The Neuro Revolution: How Brain Science Is Changing Our World (St. Martin's Press, July 2009).
He is the founder and executive director of the Neurotechnology Industry Organization (NIO) and co-founder of NeuroInsights. He serves on the advisory boards of the McGovern Institute for Brain Research at MIT, the Center for Neuroeconomic Studies, Science Progress, and SocialText, a social software company. Please send newsworthy items or feedback - to Zack Lynch.
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April 11, 2004

Better than Caffeine

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Posted by Zack Lynch

As I wrote in wake up drivers, Provigil has recently been approved by the FDA for use by shift workers. Given the amount of caffeine university professors, bloggers and others are consuming, perhaps the FDA should consider extending it's use further. Brad Delong posts the milligrams of caffeine he and a few other professors drink each day:

Brad DeLong, professor of economics, UC Berkeley: TOTAL: 373.25 mg
Philippe Bourgois, professor of medical anthropology, UCSF TOTAL: 310 mg
Daniel A. Mendelsohn, frequent lecturer in classics, Princeton: TOTAL: 1,419 mg
John E. Sexton, president of New York University:TOTAL: 919 mg

While not everyone desires the neurotransmitter boost that caffeine provides, it is clear that many of us continue to search for a neurocompetitive advantage. So while I wait for more effective cogniceuticals to be developed, I guess I'll just head down to Cafe XO for my morning dose.

Comments (2) + TrackBacks (0) | Category: Cogniceuticals


1. Steve Klinger on April 12, 2004 5:15 PM writes...

Steve Klinger, Strategic Marketing Manager for a semiconductor company: TOTAL 690 mg. I often find that I am at a neurocompetitive disadvantage to my colleagues on the east coast who are 200+ mg into their day at 8AM Pacific.

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2. Denny on April 13, 2004 2:06 PM writes...

Like I always say, without my two cups of coffee in the morning, I'd be a mere mortal.

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