February 6, 2008
Here is the buzz … Scientific, technological and demographic trends have converged to create an exciting new market in Brain fitness, where software and online applications can assess and train cognitive abilities. That equates to a sharper mind and better memory retention contributing to healthier aging.
Join me in a lively and informative discussion as Alvaro Fernandez; CEO of SharpBrains.com summarizes the science, key market segments, players and trends, based on the first Brain Fitness Software Market Report. He'll then join a panel I'm moderating which will include: Susannah Kirsch, Physic Ventures, Alex Doman, Advanced Brain Technologies, Kunal Sarkar, Lumos Labs, Dan Michel, Dakim. Topics up for discussion will include:
• What results are scientists discovering from the use of Brain Fitness tools?
• Who will use brain tools and why?
• What is the market potential for new companies entering the brain fitness market?
• What kind of Brain fitness applications are being developed.
Join me next Tuesday night to explore the latest advancements across the brain fitness software market, sponsored by The MIT Club of Northern California and SmartSilvers presents:
Date: Tuesday Evening, February 12, 2008
Location: Wilson Sonsini – 950 Page Mill Road, Palo Alto
Time: 6:00PM Registration, Hors d’oeuvres and Networking
7:00PM Presentation and Panel Discussion
Registration here.$20.00 in advance on the website $25.00 Walk-ins.
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February 1, 2008
A six page conference summary from the European Neuroscience and Society Network conference I spoke in London last November has been published here. Here is a snippet (needless to say it was quite the thought provoking conference):
"The session that drew some of the most provocative dialogue of the meeting was the third, entitled, 'Neuroeconomies: markets, choice and the distribution of neurotechnologies.”..Lynch’s talk was followed by a lecture on the “the birth of neuroeconomy” by Dr Philippe Pignarre, who has often taken a critical approach to the commercial development of new technologies, and his talk thus offered a measured counterargument to the focus of Mr. Lynch. The talks in this session led to a productive and heated dialogue in the Q & A, with sociologists in the audience reflecting on the ways that both hype and hope are playing a productive role in fostering consumer expectations about the therapeutic benefit of new neurotechnologies."
Upcoming ENSN events are planned for 2008 and 2009:
1) "Our Brains, Our Selves?" Invitational Workshop co-hosted by the ENSN and the Department for the History and Philosophy of Science, Harvard University. May 1-3, 2008.
2)"ENSN Interdisciplinary Neuroschool" September 28-October 5, 2008. European Molecular Biology Laboratory (EMBL). Rome, Italy.
3)"Neurosocieties II: Second ENSN General Conference." Centro de Estudos Sociales, University of Coimbra, Portugal. April 2-4, 2009.
Also Germany just open up a Research Centre for Neurotechnology in Frankfurt/Main with funding totalling several million Euros over a period of five years.
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