Yes, all those neuro's are useful and necessary.

NeuroFocus, an emerging neuromarketing company that uses neuroelectric technologies (EEG's as opposed to MRI - neuromagnetic) has hired cognitive neuroscientist John Polich as its Director of Global NeuroLab Operations as it prepares to meet a projected 300% growth in client research assignments. He joins NeuroFocus from The Scripps Research Institute's Molecular and Integrated Neuroscience Department (MIND), where he has long been considered one of the world's leading authorities on electrical measures of human cognitive functions, with over 200 scientific articles published in major neuroscience journals. The company made this selection as it ramps up the rollout of NeuroLabs in the U.S. and targets expansion in the United Kingdom, France, Italy, Germany, Japan, Korea, India, and China as well. NeuroLabs are stand-alone neuroelectric testing centers, designed, constructed, and fully staffed by NeuroFocus teams of neurophysiologists, analysts, and engineers, which operate at client sites.