Corante

About this author
Zack Lynch is author of The Neuro Revolution: How Brain Science Is Changing Our World (St. Martin's Press, July 2009).
He is the founder and executive director of the Neurotechnology Industry Organization (NIO) and co-founder of NeuroInsights. He serves on the advisory boards of the McGovern Institute for Brain Research at MIT, the Center for Neuroeconomic Studies, Science Progress, and SocialText, a social software company. Please send newsworthy items or feedback - to Zack Lynch.
Follow me on Twitter at @neurorev
Receive by email

GUEST AUTHOR ARCHIVES
THE NEURO REVOLUTION
TNRCoverWeb120.jpg Buy on Amazon

Brain Waves

Monthly Archives

July 24, 2009

The Neuro Revolution published!

Email This Entry

Posted by Zack Lynch

TNR-Cover-Final-Web-250a.jpgMy book, The Neuro Revolution: How Brain Science Is Changing Our World is now in book stores and Amazon. Book overview:

History has already progressed through an agricultural revolution, an industrial revolution, and an information revolution. The Neuro Revolution foretells a fast approaching fourth epoch, one that will radically transform how we all work, live and play.

Neurotechnology - brain imaging and other new tools for both understanding and influencing our brains - is accelerating the pace of change almost everywhere, from financial markets to law enforcement to politics to advertising and marketing, artistic expression, warfare, and even religious belief.

The Neuro Revolution introduces you to the brilliant people leading this worldwide transformation, taking you into their laboratories, boardrooms and courtrooms for a unique, insider's glimpse into the startling future now appearing at our doorstep. From foolproof lie detectors to sure-fire investment strategies to super-enhanced religious and aesthetic experiences, the insights and revelations within The Neuro Revolution will foster wonder, debate, and in some cases consternation. Above all, though, they need to be understood by those who will be most affected - all of us.

We had a great book launched party last night at Foreign Cinema in San Francisco and it's now at book stores, Amazon, etc.

Comments (0) + TrackBacks (0) | Category:

Human Connectome Project Launched to Reveal Brain Connectivity

Email This Entry

Posted by Zack Lynch

picture1_hagmann.jpgThe National Institutes of Health Blueprint for Neuroscience Research, a program targeted for additional federal support in the National Neurotechnology Initiative, is launching a $30 million project that will use cutting-edge brain imaging technologies to map the circuitry of the healthy adult human brain. By systematically collecting brain imaging data from hundreds of subjects, the Human Connectome Project (HCP) will yield insight into how brain connections underlie brain function. This project will be viewed in time as sparking the development of many important innovations that will help accelerate the the Neuro Revolution.

Three imaging techniques that will be used to carry out the HCP may include: (1)High angular resolution diffusion imaging with magnetic resonance (HARDI), which detects the diffusion of water along fibrous tissue, and can be used to visualize axon bundles. (2) Resting state fMRI (R-fMRI), which detects fluctuations in brain activity while a person is at rest, and can be used to look for coordinated networks within the brain. (3) Electrophysiology and magnetoencephalography (MEG) combined with fMRI (E/M fMRI), which adds information about the brain's electrical activity to the fMRI signal. In this procedure, the person performs a task so that the brain regions associated with that task become active. Since this is the first time that researchers will combine these brain imaging technologies to systematically map the brain's connections, the HCP will support development of new data models, informatics and analytic tools to help researchers make the most of the data.

Comments (0) + TrackBacks (0) | Category: Neurodiagnostics

July 23, 2009

The Witness on Your Shoulders

Email This Entry

Posted by Zack Lynch

article00.jpgIn chapter two, The Witness on Your Shoulders of The Neuro Revolution, I focus on the emerging field of neurolaw. It's an extraordinarily interesting and provocative area of research that will continue the evolve rapidly in the coming years as new techniques and technologies emerge to help us peer more effectively into the brain as it contemplates ideas, such as lying or telling the truth. Which brings me to the purpose of this blog post.

There has recently been some exciting press around the Josh Greene's work around using fMRI for the purposes of lie detection and the continue skepticism surrounding its use here. As Time's Adi Narayan succinctly put it, "On an fMRI image, at least, the lying brain may look no different from one that's simply contemplating whether to lie."

So with today's technology I would agree, yet, as I argue throughout the book and have discussed here many times, major technological revolutions begin with a 15 year period of technological transformation. During these periods of rapid innovation new tools emerge that radically surpass what was previously believed to be possible. We are only just entering this period. So just because current imaging techniques appear to weak at being able detect deception, don't let this fool us. We must continue to think through the ethical, legal and societal implications of truth detection technologies, because they will emerge, and will transform our system of jurisprudence in many, many ways.

Comments (0) + TrackBacks (0) | Category: Neuro Revolution

July 16, 2009

The Neuro Revolution book launch and tour

Email This Entry

Posted by Zack Lynch

TNR-Cover-Final-Web-250.jpgThe book is finally coming out this weekend! Here are a few places where I'll be speaking over the next couple of weeks. Come out and join the dialogue. More tour information here.

July 21, 7pm Book Passage, Corte Madera, CA
July 23, 6-8pm, SF Book Launch Party, Foreign Cinema, SF, CA
July 27, 7pm, Borders, 1801 K Street, Washington D.C.
July 28, 3-5pm, Capitol Hill, Capitol Visitors Center, Senate Rooms, D.C.
July 29, 6-8 pm, NYC Book Launch Party, Scuderia, NY, NY
July 30, 12:00pm, MIT, McGovern Institute for Brain Research, Boston, MA
July 30, 7pm, Barnes & Noble, Burlington, MA
Aug. 3, 7pm, Books Inc., Palo Alto, CA

Comments (0) + TrackBacks (0) | Category: Neuro Revolution

July 6, 2009

Neurolaw in London Today

Email This Entry

Posted by Zack Lynch

If you are London today check out UCL's Law and Neuroscience Colloquium happening July 6-7.

Comments (0) + TrackBacks (0) | Category: Neurolaw

Neurolaw Takes Italy in October

Email This Entry

Posted by Zack Lynch

3_5603421a46.jpgThe upcoming Law and Neuroscience conference will focus on how our growing understanding of the human brain and its impact on the legal system. Hosted by London School of Economics' Nikolas Rose the event will take place October 26-31 at the stunning Hotel Villa del Mare, Acquafredda di Maratea, Italy

Conference topics:
* legal and societal impact of recent neurobiological research on aggression, impulsivity and anti social conduct;
* impact of brain imaging technologies on the criminal justice system;
* impact of neuroscience on criminal responsibility, sentencing and punishment;
* evidence from current cases in criminal and civil law on the impact of neuroscience on witness credibility and the rules of evidence;
* problems, possibilities and perils of neuroscience based lie detection;
* implications of use of neuroscience for screening, risk prediction and preventive interventions;
* challenges to law and regulation in Europe posed by the neurosciences.

Looks like an important gathering that will surely influence the development of The Neuro Revolution. I'm going to see if I can get over there.

Comments (0) + TrackBacks (0) | Category: Neurolaw

July 1, 2009

Publishers Weekly Review of The Neuro Revolution - "Absorbing"

Email This Entry

Posted by Zack Lynch

PW.pngThe Neuro Revolution: How Brain Science is Changing Our World Zack Lynch with Byron Laursen. St. Martin’s, $25.95 (256p) ISBN 9780312378622

Neuroscience entrepreneur Lynch, founder of a global trade association and a market research firm, is a futurologist with his feet on the ground. After an eight-year struggle to diagnose a painful back injury, Lynch's condition was pinpointed by a full-body MRI scan; the experience convinced him that emerging tools will improve our “control over the mental environment” in the same way we've managed the physical environment. Examining emerging tech, Lynch reports on lie detectors like a portable system for rapidly scanning and detecting involuntary facial tics, and a developing method called “brain fingerprinting.” Emerging marketing techniques include functional MRI scanners for focus groups, allowing researchers to look directly at the brain of the subject, rather than depend on verbal responses. Lynch predicts that brain scan information will improve performance, and may become vital to professionals like stock brokers and specialized military forces; he also sees mental face-lifts attaining the popularity of cosmetic surgery. The exciting news is tampered by warnings that such devices could also be used for “cultural or economic bondage.” Lynch is passionate, knowledgeable and fully engaged with the world of neurotechnology, and his overview makes absorbing material. (July)

Comments (0) + TrackBacks (0) | Category: Neuro Revolution